Rob Sandberg

UK-based veteran game producer with over 30 years in the industry, shipping dozens of titles across mobile, console, PC, VR and web. His credits span award-winning AAA games, top-grossing mobile hits, licensed blockbusters, cancelled projects, and infamous flops—each one a lesson. Based in Buckinghamshire, Rob writes the Substack 'Game Production Alchemist' and spends late August each year at the 10/7 Bar, Tokyo Ranger Outpost, Black Rock City.
Strefa Recenzji
Agile
Leadership
Personal Development
Technical PM

How the f*ck to be Agile?

Rob Sandberg

07-11-2025

PMI Zone No 50E International Edition, October 2025

How the fuck to be Agile?: a wakeup call... by Erwin Verweij is a blunt, funny, and necessary reality check for those of us who are frustrated with the current state of Agile. Once a flexible mindset focused on customer value and adaptability, Agile has turned into a rigid set of rituals sold by consultants and unquestioningly adopted by organisations. Verweij's critique validates our frustrations, as he argues that Agile has lost its soul and its usefulness.

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